Hey there!
I’m Andrea, a computer-engineering-dropout-specialised-in-business-communication-ended-up-being-an-art-director-kind-of creative.
With over 15 years in the game, I’ve been all about pushing boundaries, especially in the digital space.
I’ve had the chance to work with some awesome global and indie agencies, tackling big challenges for brands like Braun, Bentley Motors, Microsoft, BMW, Mini, Shell, and Nokia. But for me, it’s never just about art for art’s sake or tech for tech’s sake. I’m all about understanding the client’s problem and then getting creative and disruptive to solve it, while boosting brand awareness and customer satisfaction.
My mantra? “What if.” I believe a killer idea can’t be boxed into a specific medium, and digital is way more than just social posts or web banners.
It’s all about the concept and the opportunity.